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Laura Alter

Laura Alter

VP, Marketing

Laura is the Vice President of Marketing at CarbonBetter. She joined the company in 2019 and oversees branding, digital marketing, content, customer experience, and marketing technology for CarbonBetter and its subsidiaries.

Before CarbonBetter, Laura led marketing efforts in numerous industries over the last 20 years, including consumer packaged goods, manufacturing, software-as-a-service, and insurance. She brings a fresh perspective to the energy space with her diverse background in B2C and B2B verticals, and best practices from the leading edge of martech and building purpose-driven brands.

When not at work, you can find Laura spending time with her family or at the Texas State Capitol working with legislators as a children’s rights advocate.